Waikato River Authority
Brand Refinery (formerly KT Design) has proudly partnered with Waikato River Authority for over five years, supporting the evolution of their brand across a wide range of touchpoints. This includes rebranding and the design of key collateral such as annual reports, strategic documents, advertising, signage, and email communications.
THE SOLUTION
The rebrand focused on modernising the existing logo while retaining recognisable elements of the organisation’s identity. A suite of custom illustrative elements was developed to create a more distinctive and cohesive brand system.
These illustrations draw inspiration from the sculpture outside their office, grounding the brand in something meaningful and specific to place. This approach allowed the refreshed identity to feel both contemporary and connected, with a flexible visual language that can be carried consistently across a wide range of applications.
THE RESULTS
The result is a refreshed, modern brand with greater clarity, flexibility, and visual impact. The introduction of illustration has added depth and recognisability, giving the organisation a unique point of difference.
This has been particularly powerful across large-format publications such as annual reports and strategic documents, where the brand now holds consistency and presence across complex, content-heavy layouts, while still feeling engaging and easy to navigate.
Brand design | signage | publications | graphic design
“What sets the Brand Refinery apart is their people, he taangata, he taangata, he taangata, a talented team with an eye for detail who consistently go the extra mile.
Ka nui te mihi.”
Te Anga Nathan – Waikato River Authority
